Hard Rooms
For sales leaders and customer teams who have to change a mind in thirty minutes.
- Best for
- Sales leadership meetings, customer-facing teams and partner conferences
- Audience
- 50 to 1,500 people
- Lengths
- Keynote 50 minutes · half-day workshop · virtual 45 minutes

What the talk is about
Every deal has one meeting where the room goes cold. Hard Rooms is about that meeting: opening with the buyer's question instead of the pitch, checking you were understood before you move on, and what to do in the minute after somebody says no.
What your audience leaves with
Open with their question, not your deck
A first five minutes that earns the next twenty-five, rehearsed live with volunteers from the room.
The three-minute teach-back
The check good teachers use to know a point landed, adapted for a negotiation and a renewal call.
When the room goes cold
Four sentences for the minute after a no, and how to tell a real objection from a tired one.
Formats and lengths
Fees for each format are on the booking page.
Keynote
Keynote 50 minutes
The whole room, with Q&A at the end.
Workshop
Half day or full day
Up to 80 people in pairs and small groups, workbooks for every seat.
Virtual
40 to 45 minutes and live Q&A
From Jordan's studio to your platform, rehearsed the week before.
What an organiser said
Where Jordan gives it next
Next dates for Hard Rooms.
Lumora Hotels General Managers' Conference
Lisbon, Portugal · 350 general managers
Private event